EDMMEDIA Group acquires majority interest in DDMS
01/09/09Widely recognized customer data intelligence agency strengthens the position of the EDMMEDIA group in the Dutch market.
Haarlem, September 1st 2009 - EDMMEDIA Group b.v. announces their majority shareholding in Data Driven Marketing Solutions, b.v. (DDMS).
DDMS is the leading consultancy agency for customer data intelligence (database segmentation/profiling and management of marketing databases) in the Netherlands.
DDMS will operate independent of three Dutch sister company's in the EDMMEDIA Group: EDMMEDIA b.v., EDM Data b.v. and Venundoo b.v DDMS retains it's current 10 employees, with daily management of the company remaining in the hands of Robert Feltzer together with Ron Beute and Ronald Langendoen.
"We are extremely pleased and proud to announce our majority interest in DDMS. Their expertise and experience in data is unprecedented. This acquisition places us in a unique position within the customer intelligence market " tells Ronald Langendoen, managing partner of EDMMEDIA Group.
Ron Beute says "DDMS's marketing leading position has been achieved through our investment in analytical techniques of consumer behaviour. EDMMEDIA Group will enable us to continue our investment in order to service our existing and a wider range of clients in the future."
"There is clear synergy between DDMS and EDMMEDIA's businesses. Both companies work with enthusiastic young professionals driven by experienced professionals, this creates a perfect atmosphere in which innovation and resultoriented working will be combined" comments Robert Feltzer.
Gert-Jan Evers, founder EDMMEDIA Group / CEO Equitum Direct;"The data analytics and data management activities of DDMS reflect the existing services of EDM Data where we offer our own reference file for address quality and address enrichment products. We are convinced that the growth that DDMS has shown in recent years, will continue within our group".
About the EDMMEDIA Group
EDMMEDIA Group is the leading European Agency for consumer database drivenproducts and services; "consumer targeting, lead generation, data quality and enhancement, direct sales". Clients are both profit and non-profit organizations that add strategic value to consumer data, including; State lottery, International Cards Services, Red Cross, Neckermann.com, Greenpeace, Eon, Pretium Telecom.
EDMMEDIA Group established in 1995, has offices in 5 countries (Belgium, Germany, France, UK, the Netherlands), and counts 50 employees. The headquarters are located in Haarlem (the Netherlands). EDMMEDIA group is a part of Equitum Direct.
For information: www.edmmedia.com
About Equitum DirectEquitum Direct is the parent company of EDMMEDIA group. Ifunds group and adfinitas group are the other two business groups that are part of Equitum Direct. With 9 offices and 140 employees working in 5 countries Equitum Direct is one of Europe's leading companies in the area of direct marketing services.
For information: www.equitumdirect.com
About DDMSEstablished in 2006 by Ron Beute (ex-Geomarktprofiel, BPK, Axciom), John van der Kooij (ex Geomarktprofiel, BPK, Axciom) and Robert Feltzer (ex-Geomarktprofiel, Robeco, VNU/Sanoma). DDMS is active in the area of database marketing, behavioral targeting, customer segmentation models and customer relationship management. Clients of DDMS are: Albert Heijn, ING Bank, KPN, Otto (mailorder) and PON's Car company.
For more information: www.ddms.nl
Haarlem, September 1st 2009 - EDMMEDIA Group b.v. announces their majority shareholding in Data Driven Marketing Solutions, b.v. (DDMS).
DDMS is the leading consultancy agency for customer data intelligence (database segmentation/profiling and management of marketing databases) in the Netherlands.
DDMS will operate independent of three Dutch sister company's in the EDMMEDIA Group: EDMMEDIA b.v., EDM Data b.v. and Venundoo b.v DDMS retains it's current 10 employees, with daily management of the company remaining in the hands of Robert Feltzer together with Ron Beute and Ronald Langendoen.
"We are extremely pleased and proud to announce our majority interest in DDMS. Their expertise and experience in data is unprecedented. This acquisition places us in a unique position within the customer intelligence market " tells Ronald Langendoen, managing partner of EDMMEDIA Group.
Ron Beute says "DDMS's marketing leading position has been achieved through our investment in analytical techniques of consumer behaviour. EDMMEDIA Group will enable us to continue our investment in order to service our existing and a wider range of clients in the future."
"There is clear synergy between DDMS and EDMMEDIA's businesses. Both companies work with enthusiastic young professionals driven by experienced professionals, this creates a perfect atmosphere in which innovation and resultoriented working will be combined" comments Robert Feltzer.
Gert-Jan Evers, founder EDMMEDIA Group / CEO Equitum Direct;"The data analytics and data management activities of DDMS reflect the existing services of EDM Data where we offer our own reference file for address quality and address enrichment products. We are convinced that the growth that DDMS has shown in recent years, will continue within our group".
About the EDMMEDIA Group
EDMMEDIA Group is the leading European Agency for consumer database drivenproducts and services; "consumer targeting, lead generation, data quality and enhancement, direct sales". Clients are both profit and non-profit organizations that add strategic value to consumer data, including; State lottery, International Cards Services, Red Cross, Neckermann.com, Greenpeace, Eon, Pretium Telecom.
EDMMEDIA Group established in 1995, has offices in 5 countries (Belgium, Germany, France, UK, the Netherlands), and counts 50 employees. The headquarters are located in Haarlem (the Netherlands). EDMMEDIA group is a part of Equitum Direct.
For information: www.edmmedia.com
About Equitum DirectEquitum Direct is the parent company of EDMMEDIA group. Ifunds group and adfinitas group are the other two business groups that are part of Equitum Direct. With 9 offices and 140 employees working in 5 countries Equitum Direct is one of Europe's leading companies in the area of direct marketing services.
For information: www.equitumdirect.com
About DDMSEstablished in 2006 by Ron Beute (ex-Geomarktprofiel, BPK, Axciom), John van der Kooij (ex Geomarktprofiel, BPK, Axciom) and Robert Feltzer (ex-Geomarktprofiel, Robeco, VNU/Sanoma). DDMS is active in the area of database marketing, behavioral targeting, customer segmentation models and customer relationship management. Clients of DDMS are: Albert Heijn, ING Bank, KPN, Otto (mailorder) and PON's Car company.
For more information: www.ddms.nl
