Working with EDM Projects
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Cases

Connect Award Winner 2007 Intelligent Use of Data in a Fundraising Campaign

How EDM Media built a database of 15,000 new donors on a £100,000 budget for Mission Direct, a charity for Christian volunteers working in some of the poorest countries.

Hopegivers International

This case study demonstrates how a charity can launch into a new country effectively. The  innovative data strategy has enabled donors to be recruited at a low cost, creating value and maximising the use of swap data.


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Plan
EDM Projects works according to a tried and tested, clear-cut step-by-step plan. This ensures maximum efforts on our part and the sharpest possible insight into your campaign. These are the steps that we will cover: remove all your below

  1. Defining objectives
  2. Choosing channels for canvassing
  3. Establishing the offer per channel
  4. Selecting target group
  5. Selecting suppliers
  6. Developing sales materials (scripts, manuals)
  7. Recruitment and motivation of promoters
  8. Quality control and traffic leads
  9. Reporting and analysis (of response)
  10. Evaluation and adjustment if necessary
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EDM Media makes strategic appointments to support growth

EDM Media makes strategic appointments to support growth, poaching key players from Experian and REaD Group

IDMF 2008

EDM Media are exhibiting at the IDMF at Earls Court, London from 29th April to 1st May 2008. At the show, we are launching three new lists. Everyday Consumers, HMK Collectables and Sweepstake Responders. Find our about our new lead gener


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