EDM Projects: Rationale
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Cases

Connect Award Winner 2007 Intelligent Use of Data in a Fundraising Campaign

How EDM Media built a database of 15,000 new donors on a £100,000 budget for Mission Direct, a charity for Christian volunteers working in some of the poorest countries.

Hopegivers International

This case study demonstrates how a charity can launch into a new country effectively. The  innovative data strategy has enabled donors to be recruited at a low cost, creating value and maximising the use of swap data.

  • A consistent ‘supply’ of new clients or leads
  • We offer shorter recovery times for your investment
  • You will get the very best the market place currently has to offer
  • A performance-based costing model (no cure no pay)
  • Rapid start-up of the promotion thanks to a large network of suppliers
  • Professional project management, vast know-how and experience
  • You determine the qualitative and quantitative objectives
  • A minimum of waste or annoyance among prospects, no damage suffered by your brand
  • Extremely good value for money
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